From volunteering with Habitat for Humanity to creating digital marketing plans for small businesses, I love seeing others succeed. As an expert in social media and digital marketing, I manage and implement the marketing initiatives at Counterweight Private Wealth.
My unique skills were developed through 12 years of experience launching multiplatform brands and building loyal brand communities. My primary areas of expertise include social media management, influencer partnerships, digital advertising, brand strategy, experiential events, and editorial and email campaign management.
Before joining Counterweight Private Wealth, I ran my own social media consulting firm. Earlier in my career, I spent 8 years working in social media for WarnerMedia (formerly Turner Broadcasting and now Warner Bros Discovery). I hold a BA in Magazines and a BS in Consumer Journalism from the University of Georgia, where I also served as a part-time instructor in 2017. Additionally, I earned an MA in Public Relations from Kent State University.
Outside of work, I enjoy spending time with my husband, Jeff, and our two boys, Owen and Connor. Running around after a toddler and a baby doesn’t leave much time for hobbies, but I love to read and try new recipes. My family and I live in Cary, NC.
Some Fun Facts About Me
- I have a lot of interesting stories about famous people from working in the entertainment industry,
- I spent a summer during college working in London for a milliner named Louis Mariette, who designed the most expensive hat in the world
- I met my husband at Disney World, where we both worked as college interns
- I do not like cheese (except on pizza!)
- I’m a die-hard UGA Bulldog fan (GO DAWGS!)
From volunteering with Habitat for Humanity to creating digital marketing plans for small businesses, I love seeing others succeed. As an expert in social media and digital marketing, I manage and implement the marketing initiatives at Counterweight Private Wealth.
My unique skills were developed through 12 years of experience launching multiplatform brands and building loyal brand communities. My primary areas of expertise include social media management, influencer partnerships, digital advertising, brand strategy, experiential events, and editorial and email campaign management.
Before joining Counterweight Private Wealth, I ran my own social media consulting firm. Earlier in my career, I spent 8 years working in social media for WarnerMedia (formerly Turner Broadcasting and now Warner Bros Discovery). I hold a BA in Magazines and a BS in Consumer Journalism from the University of Georgia, where I also served as a part-time instructor in 2017. Additionally, I earned an MA in Public Relations from Kent State University.
Outside of work, I enjoy spending time with my husband, Jeff, and our two boys, Owen and Connor. Running around after a toddler and a baby doesn’t leave much time for hobbies, but I love to read and try new recipes. My family and I live in Cary, NC.
Some Fun Facts About Me
- I have a lot of interesting stories about famous people from working in the entertainment industry,
- I spent a summer during college working in London for a milliner named Louis Mariette, who designed the most expensive hat in the world
- I met my husband at Disney World, where we both worked as college interns
- I do not like cheese (except on pizza!)
- I’m a die-hard UGA Bulldog fan (GO DAWGS!)